Digipack research

 DAFT PUNK:

Appropriateness of the digipack to the genre:

Cover:

·        Bright psychedelic metallic lettering on CD cover

·        Splodges of rainbow colours

·        The font is their signature style and appears on everything they own.

·        The font is futuristic and looks

·        Stands out on plain black background

Inside sleeve:

·        Monochrome black and white lettering and images.

·        The computers have a “techy” feel to them

·        How to sign up to the “Daft Club”

Booklet:

·        Picture of the band members in their space/biker helmets and futuristic costume.

Mise - en – scene and its meaning/effect:

Front cover:

·        Silver metallic writing Is futuristic and out of the ordinary which links to their electronic style

·        Colourful paint links with their experimental outfits and props.

·        Black background makes it striking and eye catching.

Inside sleeve:

·        Instructions towards entering “The Daft Punk club” in 6 stages.   

·        Written in black and white which is a striking contrast

·        Illustrations of computers to make it clear.

Booklet:

·        Illustration of two people dressed in black bike gear with bike helmets on, in a recording studio.

·        Links with the abstract alternative genre which attracts the audience.

The layout and font and its effect

Front cover:

·        The front cover says “daft punk” in “daft writing” which is daft punks own personal owned font which makes it immediately recognisable.

·        The title is written at an angle in the centre of the front cover which makes it the main image that people will read.

Inside sleeve:

·        The inside sleeve is written in block capital font in white writing so it is easier to read as it is much smaller print.

Booklet:

·        There is no writing on this image. This is to attract the attention to the illustration and style of the daft punk DJ’s.

                   The image and style – how does it sell the artist/band?

Front cover: 

·        Electronic/futuristic image to gain the attention of the audience as it is a unique style.

Inside sleeve:

·        Instructions in a robotic format consisting of computers resemble their image as electronic which matches their electronic genre.

Booklet:

·        Shows the DJ’s in the recording studio, wearing bike helmets, its unusual therefore this makes the audience want to know what unusual music they have created.

Basement Jaxx:

                             Appropriateness of the digipak to the genre

                                                                

Cover:

·        Interesting images, colourful and fun

Inside sleeve:

·        Collective bright images of people, posters, the band. Densely packed full of interesting images links to the exciting up beat music in the electro, pop, alternative genre.

                    Mise - en – scene and its meaning/effect:

Front cover:

-          The front cover consists of a colourful striped background and the name of the band in the foreground. The name is in black and white to contrast with the background.

-          The meaning of this is to show that the band is quite bright, energetic and fun with a poppy-rave style

Inside sleeve:

-          The inside sleeve is brightly coloured with a mish-mash of images. This emphasizes the styles of their songs. Some are more hard-edged and others are more poppy.

               The layout and font and its effect:

Front cover:

-          The layout on the cover is very basic. The title name is centred and easily visible. The font is white, bold, and quite funky inside a black box and works really well against the striped background.

Inside sleeve:

-          There’s quite a lot of text on the inside sleeve. The text is rather small and sometimes hidden by pictures. They look like band posters; the kind you’d see advertised music venues.

-          The layout is quite chaotic but has decent arrangement. This consists of text then people then more text then the band itself. The pictures of the band members are bigger than the rest to clearly show who they are.

                   The image and style – how does it sell the artist/band?

Front cover:

-          On the cover there’s no image of the band so it’s rather difficult to judge the band on their appearance, however, just by looking at the pattern it may conjure some ideas. Someone may look at it and think “the colourful stripes make me think that the band is quite funky and energetic and their songs have an upbeat rhythm”. These ideas would sell to a young adult audience; the kind that enjoys parties and having fun.

Inside sleeve:

-          On the inside sleeve you can get more of an idea of the band’s image and style. The large amount of posters shows that the band is quite famous and popular.

-          The pictures of the band member show that they’re all casual and ordinary people by looking at the way they dress.  

Emma



Digipak Design for Our Music Video.

1/ we would like our digipak to be similar to other artist’s digipak’s within the same genre so that our target audience can distinctly recognise our CD cover as an alternative, electro, experimental CD. However, we would like to be slightly more unique than simply copying the idea’s of other artists by going at it from a slightly different angle.

We plan on having an extreme close up of one of our dancer’s eyes which will be extravagantly decorated with glitter, face paint and false eyelashes. This will be on the front cover surrounded by oval shaped light drawings in different colours and directions on a black background. We plan to have this on the actual CD itself also. For back of the CD we would have 1-5 track titles in block colours against a black background along with 3 U.V painted faces on the left.

For the inner sleeve we would take a picture of a prop we made which was a paper masher, red painted button saying “Start Daft Music” which links with the artist name “Daft Punk”.

2/As I explained above the mis – en – scene will be colourful and eye-catching; our desired effect for this would be a futuristic quirky CD cover that will attract our target audience.

3/ We plan to use “Daft Font” as Daft Punk use for majority of their writing style. This is so that our audience recognise immediately that it is a song by Daft Punk.

4/The use of light drawing is extremely futuristic which is what daft punk is related to. The “Start Daft Music” button resembles an electrical process in which when the button is pressed the reaction will be music playing, we believe this links to the electro style and genre that Daft Punk posses.

Harriet